Star Power in Colombian Soccer: Ryan Reynolds, Eva Longoria, Kate Upton, and Rob McElhenney Join La Equidad

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By William

This week marked a seismic shift in Colombian soccer as La Equidad Officially welcomed the Tylis-Porter group as its new owners. With their deep pockets and star-studded cast of celebrity investors – including Ryan Reynolds, Eva Longoria, and Justin Verlander – the club’s future looks promising. As the dust settles, fans are buzzing about the potential changes both on and off the field for this Bogotá-based team.

New Ownership, New Horizons

The announcement came through the club’s channels, heralding the arrival of a foreign consortium that aims to transform La Equidad’s standing in both local and international soccer. While there are plans to retain the management style that has seen success with Wrexham FC in Wales, analysts are speculating that big changes are in store for the club’s identity, including adjustments to its name and branding, which have historically been tied to its origins within the insurance business.

Star Power and Investment Commitment

On January 16, 2025, The Athletic revealed the full scope of the deal, stating that a U.S. consortium led by Al Tylis and Sam Porter, along with a crew of Hollywood A-listers, has completed the acquisition of La Equidad for over $30 million. This partnership isn’t just about celebrity endorsements; it’s also a solid investment strategy aimed at breathing new life into a club that has mostly flown under the radar despite its rich history.

Despite a modest trophy cabinet that includes just two major titles—the 2006 Ascenso and the 2008 Copa Colombia—La Equidad has managed to stay competitive in Colombia’s top league. However, with dwindling fan support and minimal media visibility, the new owners are optimistic that a fresh image could attract more local and international attention.

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The New Leadership Team

The ownership group isn’t just about the glitterati but includes experienced sports executives. Al Tylis, known for his role with the DC Pickleball team and involvement with Club Necaxa in Mexico, and Sam Porter, who has a wealth of experience from his time with DC United and Swansea City AFC, are ready to steer La Equidad toward a brighter future. Their strategy focuses on comprehensive investment in youth and women’s teams, aiming to establish a foundation for long-term growth.

The Words of New Owners

In a jubilant statement, Tylis emphasized his commitment to enhancing the club’s stature: “It is an honor to be part of this great club… Our aim is to strengthen every aspect of the club.” Porter echoed his sentiments, expressing excitement about the potential for growth in Bogotá and the opportunities that lie ahead for La Equidad.

With the community buzzing and expectations high, La Equidad is on the cusp of a transformative journey. The days ahead could redefine Colombian soccer as we know it, blending star power, sound investment, and a new vision into a cohesive force. The future is looking bright for La Equidad, and fans can’t wait to see what comes next!

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